Tuesday, May 11, 2021
WEBINAR: RETHINKING THE VALUE OF PROMOTIONAL PRODUCTS THROUGH DESIGN AND INNOVATION: LEXON LOOK BACK ON 30 YEARS OF SUCCESS AND PRESENTS ITS NEW PRODUCTS
CTCO
On February 10, 2021, Boris Brault, CEO of Lexon , presented the new products live on CTCO Pulse . Flashback to the webinar: "Rethinking the value of promotional items through design and innovation: Lexon looks back on its 30 years of success and presents its new products"
Summary: Expanding the range of products with integrated sterilizers is on the agenda for 2021, the year that will mark the 30th anniversary of the brand created by René Adda. For its anniversary, Lexon is thinking big, as no fewer than 50 new products will be launched in one year, compared to the same number reached in two years previously. Lexon plans to expand its lighting collection, create a new range of audio products, and switch all of its chargers to induction technology. Home, office, and mobility: the brand's three worlds will therefore include new products.